the sun will come out tomorrow
All the best things to shop, see, and do this weekend PLUS a new double feature cool friend interview!
This week we’re sharing fun weekend shopping pop-ups, featuring gallery shows to see right now, highlighting book events, games, block parties & off-broadway shows and introducing you to our cool friends: Chloe & Claire Lee of Selleb Sisters.
Sundays NYC Showroom
Flatiron just got a little brighter and cozier with the opening of the Sundays showroom at 7 w 18th st. The furniture brand’s newest space is a design lover’s dream, filled with their modern and warm collection alongside lighting and accessories by some of their favorite design brands. The shop is designed with community in mind and will be hosting a series of events and pop-ups in the months ahead so check the space out and keep coming back for more fun.
JR & Son
A shuttered Williamsburg classic, JR & Son, has returned under the watchful eyes of chefs Patricia Vega (formerly of Thai Diner) and Amanda Perdomo (Wildair & Contra.) The restaurant, lovingly renovated by the team who updated Kellogg’s diner, will feature classic tavern dishes rooted in Italian favorites. Alongside the hearty mains will be Amanda’s pastry program and a bar menu led by amaro-based cocktails. JR & Son just opened their doors last weekend so snag a resy now while you still can!
HART Jewelry Pop-up at Guest in Residence
Charleston, SC based jewelry brand, HART, is popping up this weekend at downtown’s Guest in Residence storefront. This is your chance to shop their iconic charm bar IRL, design your own custom HART necklace, and check on their new Spring arrivals. It’s all happening today & tomorrow from 11a-7p at 21 Bond Street!
50 Norman Reopening
Greenpoint’s essential Japanese retailer, 50 Norman, has recently expanded in a big way. By taking over the space next door, they have introduced a new multi brand concept featuring six Japanese design & food retailers: Balmuda, Cibone O’te, Dashi Okume, HOUSE Brooklyn, KAMA-ASA, and the soon-to-open Cafe O’te. Together they offer a rich retail and culinary experience rooted in Japanese heritage and design. Stop by daily from 11-8 to check out all the excitement happened over on Norman Ave.
Mother’s Day at Aēsop
This Mother's Day, Aēsop is celebrating the uplifting work of bakery organizations that support marginalized communities. Now until Sunday, Aēsop stores across the city will feature installations of baked goods from BK-based Kindred Bakery. Using the art of baking, they create opportunities for people with autism and intellectual or developmental disabilities through hands-on training in professional kitchens. Stop by for complimentary pastries in-store, and experience ~sensorial sustenance~ in the form of the brand’s newest launch, Eleos Nourishing Body Cleanser.
POPUPFLORIST Mother’s Day Weekend
This Mother’s Day weekend, POPUPFLORIST is hosting a two-day-only pop-up dedicated entirely to peonies—yes, only peonies. Stop by Bedford Studio (62 Bedford St, New York, NY) to browse an abundance of these seasonal favorites in every color and variety. There’s also a sweet DIY card-making station for kids, so they can craft something special for Mom while you pick out flowers. And of course, there will be lots of coffee and specialty spring drinks. See you there!
Beauty-focused Substack, Powder Room Beauty, is putting on a new kind of beauty experience this month. Powder Room, an IRL beauty pop-up in DUMBO is here for all the skincare + beauty inspo for Summer. They're rethinking how makeup is taught — not as a sterile tutorial, but as something social and confidence-boosting. It’s fun, hands-on, expert-led classes (from everyday makeup to date-night glam to gua sha), a curated vintage pop-up, and a retro photo moment — all in a space that feels more like your best friend’s apartment than a beauty counter. Snag tickets and check out the full line-up, now until May 18th.
Meet Chloe & Claire Lee (aka Selleb Sisters), the sister founders of Selleb, a receipt-sharing app where you can see what the coolest people on the internet are actually buying. They also run a popular Substack by the same name. We chatted with these on-trend siblings to hear how they got their start in the world of fashion and tastemaking and what’s on the horizon for Selleb now.


Where did your interest in tastemaking and fashion begin?
We can’t deny we had some pretty awesome role models growing up…Our mom and aunt (her sister) are the coolest people we know in this world, hands down bar none. Gotta give credit where credit is due. Although our mom held a strong line and would enforce academic and musical achievements above all else, she was (is) a closeted closet queen and owns the coolest freaking closet, rife with vintage treasures (to which we were only privy when we were much older). Our aunt was def the ~cool~ aunt who lived in London and supplied us with the city’s fashion gateway drug aka thrift/vintage store shopping, starting when we were tweens, which planted the seeds for future mischief…
Tell us about Selleb — the product discovery platform that uses receipts to connect users with similar taste profiles.
Selleb is a receipt-sharing app where you can spy on what the coolest people on the internet, your friends, and friends of friends are ACTUALLY buying. Venmo (voyeurism) meets Pinterest (inspiration). We believe receipts are the ultimate truth serum: irrefutable proof of who you are and what you genuinely value. They are the best indicator of your personal style, which you get to showcase with your receipts and then people can draw inspiration from your choices.
Every product on Selleb is backed by a real person and a real purchase (read: receipts), so you never have to wonder if someone got an item for free or if they’re being paid to promote it. The best part of our app is the reviews. For every purchase, you can rate and write a blurb about it, and alternatively, other users can ask you questions about the item. So many funny stories. People are such natural storytellers. We get a kick out of reading the reviews and comments. Beyond discovery and recommendations, Selleb is also a dedicated time capsule for all our users to catalog their own purchases and look back on who they were.


What’s your favorite part about the New York fashion community?
NYC pulses with a high-octane je-ne-sais-quoi you won’t find anywhere else. The city’s breakneck pace, paired with the highest cool factor per square block, creates a special kind of cultural combustion. There’s never a dull moment. You just have to walk a few minutes to absorb a week’s worth of inspiration. We’d be shocked if someone doesn’t snipe a photo of a stranger’s cool subway fit, only to reverse-Google-image-search it later to procure the same (or similar) bag/boots/pick-your-fighter. Selleb takes that adrenaline rush—the pure joy of stumbling across unexpected style—and makes it digital, social, and legit, complete with receipts to prove it.
How does your background as musicians (Chloe violinist/Claire cellist) inform Selleb?
The endless pursuit of balancing “technicality” with “artistry.” Technicality is disciplined precision; artistry is persuasive emotion (acting, if you will). It's the difference between a mechanically flawless but soulless rendition of Dvorak or Brahms and one that is brimming with emotion that makes the audience feel something. Does a slightly flat or dropped note here and there take away from the beauty of the performance? No, so in a similar vein, building Selleb means obsessing over every technical detail (read: UI/UX), no matter how small, while never losing sight of the magic that keeps people coming back. You can’t compromise function for form, or vice versa; both are equally important. Like musicians who know virtuosity is not just playing every note in tune but evoking a range of emotions, our goal as founders is to create a product where polished functionality and that elusive X factor exist in harmony.


We love seeing the What I Actually Bought newsletter go hand in hand with the Selleb app. What has the newsletter done for discoverability for the app?
Our Substack gives those who are discovering Selleb for the first time a primer, a teaser into what we’re all about. So TLDR; it’s an amazing funnel! Separate from that, it’s also been an outlet for us to write about our newest and best intel on all things, from secondhand shopping hacks to overlooked food spots, which we’ve been doing ever since we were both fashion “bloggers” in middle and high school. It’s nostalgic in a way. Fun fact: Claire’s first blog name was “Pear of Heels,” a paean to her love for fashion and food. LMAO.
The biggest question we get is “Can I join if I don’t really buy anything?” But that’s exactly the point: Everyone buys something worth sharing. And if our newsletter has proven anything, it’s that any item can be celebrated or spotlighted. It could be a coffee order. A movie ticket. A pair of fuzzy socks. We’re all consumers, and we all have opinions and agency to recommend! We are all #accidentalinfluencersinthewild. Yes.
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The Selleb app is currently invite-only, but you can apply to join here.
P.S. Upgrade to paid to make sure you aren’t missing out on the rest of this newsletter including gallery shows, book swap events, cookbook readings, off-broadway shows, block parties to check out &&& more!